Email: info@d-liteful.com
Our Comprehensive Services
Strategy Consulting:

Define Your 'Why'

u.s market success roadmap
1
Pre-Launch Knowledge
  • Market & Consumer Research
  • Cultural & Regulatory Adaptation
  • Channel & Business Model Setup
2
Launch Strategy
  • Product Optimization & Brand Localization
  • Consumer Cenefit Articulation
  • Local Marketing Team Development
3
Ongoing Initiatives
  • Data-driven Operations
  • Influencer Engagement & Events
  • Strategic Media & Financial Management
U.S. Market Mastery:

Local Insights,
Powerful Resources, Unrivaled Growth

Julie (wei) Ji

Brand Marketing CEO & Founder

Resident in Atlanta, GA
MBA , Emory University's
Goizueta Business School.

25 years of U.S. brand marketing
experience, specializing in multi-cultural
consumer insights. Julie has lived a
significant amount of time in the U.S. to
fully understand its culture and local
business dynamics. Proven success at
Unilever, Coca-Cola, and PepsiCo,
consistently delivering outstanding
business results.

Local Consumer
and Agency Partnerships

Deep understanding of U.S. consumers, including culturally relevant behaviors and preferences. Our local research provides actionable insights, amplified by our creative agency network for compelling campaigns.

Unique Media Resources

Extensive and unique network within U.S. media partners,
enabling impactful campaigns and significantly enhanced brand visibility.

Retail Expertise

Expert navigation of major retailers like Costco and Home Depot. Our deep expertise in retail consumer experience, retail media, and roadshow activation ensures optimal reach and engagement.

AI Marketing Management Tool

Leveraging cutting-edge AI, our proprietary management tool optimizes campaign performance, analyzes market trends, and automates key marketing processes for unparalleled efficiency and results.